DC Unveils New Look Superman From Earth One

Behold a Superman for the Twilight generation. This skinny, brooding hoody wearing incarnation of The Man Of Steel will appear in DC comics upcoming Superman: Earth One, and will feature in a story set in the early days of the superhero as he comes to terms with his powers.

"We wanted to tell a story that's hip, sexy and moody," said DC Comics' co-publisher Dan DiDio. "We wanted to show a younger Superman at the early stages of his career, struggling with his identity and his place. He realizes he doesn't belong anywhere and doesn't fit in."

Why does DC keep trying to mess with Superman?  Hopefully it's for the storyline purposes and it serves that purpose then they move on.